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Creating Results Social Silver Surfers eBook

2010 Research on Attitudes of Boomers and Beyond Towards Websites and Social Media

Creating Results surveyed hundreds of 40+ American consumers (Gen X, Baby Boomers and Silent Generation members) to find out:

  • How they really feel about website design and usability
  • What web tools are favorites
  • What pet peeves exist and
  • Their attitudes and concerns regarding social networking.

Complete the form at right to download this FREE eBook featuring more than 50 pages of findings plus analysis and a bakers' dozen of action items to help you make the most of your digital marketing efforts.

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2013 UPDATE!2013 Social Silver Surfers marketing research ebook

Purchase our new eBook, showing trends in aptitude and attitude over the past three years.

Includes detailed findings from 800+ surveys of baby boomers and seniors, with charts and action steps to improve your digital marketing efforts. Special chapter on how older homebuyers use the web in their move decision.

Click here to purchase this 90+ page ebook in a convenient Kindle format.

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