Events and Conferences
UPCOMING EVENTS
Todd Harff, panelist; 10:00AM Thursday February 9th; West 314B
INTERNATIONAL BUILDERS SHOW 2012
Marketing to the 50+ Buyer: Social Media and Much More
Beth Rand, panelist; 8:00AM Friday, February 10th; West 314B
PAST PRESENTATIONS & EVENTS
Todd Harff presents at ICAA's Annual Conference on "Following Your True Leaders: Your Customers"
Todd Harff is a featured speaker at the NAHB 50+ Housing Council Spring Board of Directors Meeting in Washington, DC.
Read Todd's 2010 predictions for 50+ Housing - download a free whitepaper.
Creating Results shares findings from the agency's "Social, Silver Surfers" research with a global audience during a webinar for the International Mature Marketing Network.
A fun and fact-based session for the 2011 International Builders Show on how to use the Internet more effectively to market homes to the 50+ buyer. Separate hype from reality. Learn actionable insights to help you develop strategies to attract and motivate 50+ consumers, including how you can use social media to engage active adult leads. Become familiar with the 12 critical steps you need to take to effectively capture and nurture your online leads among 50+ buyers.
Todd Harff presents findings and actionable insights from 2010 national research conducted with 40+ adults at the International Council on Active Aging Conference in San Diego.
